13 June 2012

New Facebook and Smartphone Apps Help Preserve Photographic Memories 

Convenience is key, says Ecce Terram

New York, NY (06/13/2012). Digital imaging solutions company Ecce Terram, with headquarters in Atlanta, GA and Oldenburg, Germany, will introduce a new Facebook app named "Save Your Memories" at this month's industry show 6Sight in New York City.
This step, and the introduction of a similar feature for the line of native mobile apps created by Ecce Terram for smartphones and tablet computers, is aimed at further simplifying and adding convenience to the way consumers save and share their photos.

At a glance, "Save Your Memories" automatically presents users with print order options for images newly uploaded to their Facebook albums or added to their mobile device camera rolls. The user is prompted to select which recently updated images should be ordered for print, using quick-select menu options which are based on the most commonly chosen selections.

"Save Your Memories" enables consumers to realize one of their main goals when using their mobile device or Facebook to store and share photos, according to Ecce Terram: to secure and preserve precious visual memories outside the digital sphere. After uploading new photos, Ecce Terram's new "Save Your Memories" app offers convenient print order options right on the opening screen, for "All Images", "Since Your Last Order", "Last 30 Days", or "Albums".

"It's all about peace of mind," said Frank Simon, President, CEO and founder of Ecce Terram, and the company's founder. "In today's mobile world, the majority of consumers trust smartphones and Facebook with their digital photo collection. But phones break, or get lost or stolen."

"What's more, many people feel uncomfortable with putting all their digital photos in one social networking "basket", Mr. Simon said. Ecce Terram's new "Save Your Memories" app, he pointed out, answers the common need to securely preserve selected visual memories offline.

Ecce Terram, which started in Germany and is the creator of the "Photo2Lab Software Suite", today is considered a pioneer of the digital imaging industry. "Five years ago, successful photo services providers were ready to take processing orders online when consumers sat down at a desktop computer," said Mr. Simon.

"Today, you have to be ready to take an order the second after they take a snapshot with their iPhone or iPad, or when they update their photo timeline on Facebook."

The "Save Your Memories" concept, Ecce Terram points out, is positioned to complement the company's successful "Share your Photo Story" approach. A white-labeled "Share Your Photo Story" Facebook app, as well as social media and co-editing options featured in Ecce Terram's Desktop Client and Online Client software, already enable consumers to jointly create and order photo products, for example by converting Facebook albums directly into presentable photo books.

Combined, the "Save Your Memories" and the "Share Your Photo Story" concepts answer photo services consumer needs and demands in a market that has rapidly shifted to mobile and social networking platforms. The added convenience of white-labeled solutions offered by Ecce Terram, the company believes, will help large photo services providers secure and retain market share and brand loyalty, and build and expand new channels.


Company Contact
ECCE TERRAM will be Technology Sponsor at the 6Sight 2012. On June 25th / 26th, the company will present its Photo2lab Solution and the new apps at the 6Sight Future of Imaging Conference in New York City. To schedule an appointment, please contact us via email at 6sight@ecce-terram.com or via phone at +1 678 244 1521 (EST) within the United States/Canada, +64 9 304 0709 within New Zealand/Australia, and +49 441 500 120 within Europe.

About Photo2lab
The Photo2Lab Software Suite offers a complete solution from photo ordering to processing in commercial labs. It includes software applications for Windows, Mac, and Linux, web components, and modules for CD processing or mobile platforms, like iOS and Android devices. The modern connection protocol TRON is freely available and is supported by a variety of third parties. These provide solutions for set-top boxes or kiosk terminals, among other things. Along with order processing, aspects such as payment, promotion, and adaptation options for affiliates and partners are taken into consideration as part of a white label solution. The products can be used to handle anything from photo prints to hardcover photo albums, thus offering unique flexibility and openness with the goal of enabling retailers or fulfillment providers to reduce costs and to reach new target audiences.

In 2011, Photo2Lab installations handled orders with over 240 million digital photos, 500,000 photo books and photo calendars, a YOY growth of 17% compared to 2010.

For more information, visit www.ecce-terram.com

ECCE TERRAM was founded by Frank Simon in 1996. It has specialized in solutions for e-commerce for the photo industry, lab control, e-payment, and content management. The company's Internet applications are used by well-known companies in the photo industry and beyond. Company headquarters are located in Germany, in the U.S. and New Zealand.

Media Contact
Gerd Meissner, Start Nimble Communications - email: pr@ecce-terram.com

Agency Contact
IITM LLP is a specialist agency and will be delighted to arrange interviews for example with Ecce Terram founder Frank Simon. IITM will be please to provide images, NFR versions for review and background information.

Catalina Martinez
Email: pr (at) IITM.info
Tel. +1 202 4703242

Newswire software, Internet, mobile communication

Keywords: photography, 6Sight, Facebook, apps, photo order software, “Save Your Memories”, Share-your-photostory, print order, processing, photo finisher, photographic industry

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