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17 October 2005

Inkjet printing still far from matching 

Inkjet printing still far from matching online photo printing, despite 30% drop in price

The cost of photo printing on computer printers has dropped up to 30 percent in the last few months thanks to a savage price war, reports the New York Times. The cost is still close to £0.30 / 50cents per print according to product reviewers at Consumer Reports. In the meantime, the price of printing a 4 by 6 inch snapshot at an online photo lab, like FotoInsight is as low as 12pence (FotoInsight.ie 18cents). “At those prices, why bother printing at home?” asks the online publication Slashdot.org in a recent article and continues: “Consumers seem to be saying just that.” For the 12 months ended in July, home printing accounted for just 48 percent of the 7.7 billion digital prints made, down sharply from 64 percent in the previous 12 months, according to the Photo Marketing Association International, a trade group for retailers and camera makers. The overall growth of digital photo printing is up about 68 percent from the year-earlier period - and online digital photo processors clearly have the advantage, which some photo processing services like FotoInsight.co.uk of Cambridge, UK intend to expand their advantage, extending the product range to photo albums, four different styles of photo calendars, a photo book, photo shirts, five different photo mugs, jigsaw puzzles in two sizes and many more photo gift ideas for businesses and families.




Information about FotoInsight.com
FotoInsight Limited runs a custom made and easy to use print processing service. Customers benefit from patented development processes and the experience of Europe’s largest independent photo lab with an installed capacity of 18 million prints per day. Photos ordered through www.fotoinsight.com are developed in one of 20 strategically located, state of the art photo labs, employing 4000 staff, with an output of over 3 billion prints per year.

Contact information
FotoInsight Ltd. Klaas Brumann, Managing Director
Cambridge, CB4 1ZP, UK
Skype fotoinside
Tel. +44 8700 114911 Fax. +44 8715 601675
United Kingdom Ireland

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06 October 2005

FotoInsight.com – more choice for better pictures 

FotoInsight.com – more choice for better picturesEurope’s largest photo paper processing and photographic gift items range reaches Italy

Cambridge, UK. 6 October 2005. –FotoInsight of Cambridge provides photo processing and a large range of gift items to consumers and businesses in the UK and Ireland since November 2003. The company announced today the start of its Italian service site. Over its first two years the business has expanded, selling photographic paper prints in Ireland and 20 other countries, with sites in three languages. The company started operating a German language site in June this year, apart from its original English language services. FotoInsight's photo processing service is backed by 20 production sites, strategically located throughout Europe. Customers can take advantage of the same low delivery charge to all 20 European destinations. Managing Director Klaas Brumann says: “The Italian photographic processing market is known for its high standards in print quality and its demanding consumers. We are very excited about FotoInsight’s expansion into Italy. We think Italian consumers and businesses will particularly appreciate our emphasis on quality and realistic colours.”

FotoInsight’s service uses unique cutting technology to provide photo printing to measure, allowing customers to upload any image format from square to 2:3 format (for example for 10 x 15 cm / 6”x4” prints), receiving the full, cleanly cut image with no need for cropping. FotoInsight also prints posters up to 50 x 75 cm (30”x20”) on quality photographic paper for less than €15.- / £10.- (plus p&p). According to Brumann sales of FotoInsight’s photo gifts range grew 360% year on year, driven by huge demand for its low price, high quality range of photographic calendars.

According to the FotoInsight management the online service stands out for the many conveniences it provides to its customers, who can upload through an Active-X site most digital image formats and even entire ZIP and RAR compressed folders. In addition FotoInsight caters for all mayor operating systems, including Macintosh as well as Netscape browser users with special upload facilities with no need for additional software. From Cambridge Brumann comments: “Photographic memories must never fade. Our technology is smarter, providing superior performance with maximum print quality and durability.”



Information about FotoInsight.com
FotoInsight Limited runs a custom made and easy to use print processing service. Customers benefit from patented development processes and the experience of Europe’s largest independent photo lab with an installed capacity of 18 million prints per day. Photos ordered through FotoInsight are developed in one of 20 strategically located, state of the art photo labs, employing 4000 staff, with an output of over 3 billion prints per year.

Contact information
FotoInsight Ltd., Klaas Brumann, Managing Director
Cambridge, CB4 1ZP, UK
Tel. +44 8700 114911
Email pr (at) fotoinsight.com
Skype fotoinside
http://fotoinsight.it/



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