13 September 2006
FotoInsight Presents its Unique Picture Pairs Game
Innovative Photographic Picture Pairs game is a real memory jogger – and path to success right at the start of the new school year.
At last FotoInsight’s quality is available in a new group of games designed for the younger set. The online digital photo printing specialist is launching a “Photographic Picture Pairs” game printed from the customer’s photographs. All that is required are 25 digital images (576 x 432 dpi) to make this traditional and original, specially created game.
Any family that has digital photos can create this unique memory jogger. A durable print on quality cards makes the special view from holidays, family photos and the memories of childhood unforgettable. FotoInsight Ltd. Managing Director Klaas Brumann comments: “FotoInsight’s Photographic Picture Pairs are a new dimension in combining own digital images and the ability to create classic games.”
New FotoInsight Picture Pairs game
Match the photos to make-up your pairs. The game promotes the mental development, sorting, mental image rotation, matching and the development of memory skills. Encoding, of novel picture pairs activates the perirhinal cortex (a region of the brain) and is a real memory jogger for all ages. Creating a personal FotoInsight Picture Pairs game from digital camera images is as easy as ordering any other photo prints online. Once the user has arrived at FotoInsight’s photo gift ideas section and has clicked on Print Items, a window appears displaying a range of photo calendars and picture pairs game. The user uploads pictures in JPEG, JPEG-2000, PNG, TIFF, PSD, BMP and GIF through browser boxes or simply uploads a complete, compressed ZIP or RAR folder. An individual FotoInsight Picture Pairs game costs £9.99 plus £2.99 delivery within the UK (or €13.99 plus €4.99 delivery from http://fotoinsight.ie/gift-ideas/toys-and-games/photo-memo.html to Ireland and most European countries).
Why is FotoInsight Picture Pairs such a valuable game?
Creating individual picture pair games from digital images offers much room for creative ideas with holiday snaps, flowers, landscapes and family pictures. A very unique Photographic Picture Pairs game can also be created from 25 familiar faces, like parents, children, grand parents, cousins and friends. According to researchers at the MIT Williams (Williams, A.O., 2001) there is behavioural evidence from infant experiments and studies of prosopagnosia (or face blindness, affecting about 1 in 50 people) providing evidence for innateness of special human face recognition abilities. There seems to exist an anatomically distinct area for quick, holistic recognition of faces. Some scientists suggest that faces might be processed differently than other objects with special difficulties in inverting face images, making a Photographic Picture Pairs game of familiar faces an extremely valuable and unique learning tool.
Convenience and flexibility
FotoInsight offers a PC and Mac compatible, independent online photo service, fully flexible to be used with images from any digital camera. According to FotoInsight’s management the online service offers an extensive array of award-winning photo printing and photo gifts and photo books, poster printing, photo calendars, photo canvas printing, for the consumer, business, photography, and graphic arts markets. From Cambridge, Mr Brumann comments: “Photographic memories must never fade. Our technology is smarter, providing long lasting prints in superior quality.”
Contact information
FotoInsight Ltd.
Klaas Brumann, MD
Cambridge, CB4 1ZP, UK
Skype fotoinside
Tel. +44 8700 114911
pr (@) fotoinsight.co.uk
Press Contact:
IITM is a specialist agency and will be delighted to arrange interviews for example with founder Klaas Brumann. IITM will be please to provide images, vouchers for review and background information.
IITM LLP
Email: pr (at) IITM.info
Tel. +1 (202) 470 3242
Keywords: digital photography, photographic gifts, children games, photographic paper, FotoInsight Picture Pairs game, memory training.
Labels: childrens games, face blindness, memory, photo calendars, photo gifts, photo prints, Picture Pairs game, prosopagnosia
15 December 2005
Are we leaving behind a society without memories?
The digital age has improved the access to information and the speed of information distribution dramatically. Are we failing to preserve histories, images and pictures for future generations?
When the author of these lines tried to transfer some information from an eight year old computer with no W/LAN to a current PC recently, she failed. To some surprise, the only possible device the eight year old machine could write to was a 3 ½” floppy disc, a device winch looks to children like an ancient storage system, as they are not likely to ever have seen a wobbly 5 ¼” disc. Current Windows XP machines tend not to have floppy disc drives. This raises a fundamental question: What will happen to all the CD-ROMs, DVDs, memory sticks and SIM-cards and mp3 players we use to store music and pictures? Will future societies have devices which able to read current data, image and music archives?
Museums and history departments boost records of ancient books and correspondence, lovingly decorated with frames and illustrations and transferred from generation to generation as historic documents. Today, applications like SmartPic from Abelssoft help to decorate emails with clipart and Smileys, expressing the writer’s mood. A nicely laid out and decorated message is much more likely to be preserved by the recipient, but in any case only as long as the hard disk survives. Some other recent product releases illustrate the trend towards ever faster flows of information across ever bigger networks. Software developer “euris 4c” recently published “4c”, a thumbnail previews plug-in for Internet Explorer. The application replaces website description text with quick previews, allowing the user to view a thumbnail size preview of a page before clicking onto it. If 4c is active on the system, it also starts a special windows administration as soon as two or more browser windows are open. The window administration displays previews of all browsers. A mouse click on the preview is sufficient to access the website. Kai Bonfigt of developer “euris 4c GmbH”: “Parallel surfing with several browser windows open is now a child’s play.” Multiple site browsing previews clearly accelerate the information flow.
The software developer Somebytes has released tools which for little money enable Microsoft Outlook users (and therefore most personal computer users) asynchronous synchronization of Outlook folders through email. Anyone working in teams on multiple sites or across time zones will immediately understand the benefits: - appointments, contacts, tasks and notes from a home PC or office PC can be updated with defined users at any location and in any time zone to allow any colleague, family or club member access to the same schedule or information (access can be defined individually). While this certainly makes current life easier and speeds up the information access it makes any paper based time planner incompatible and redundant. Future generations of historians and archaeologists will gain access to current digital records only if hard disks will be preserved and readable. As it stands this is unlikely.
The trend towards traceless operation is well illustrated by the award winning Buyertools Reminder. This free software handles multiple bids on the virtual auction site eBay, placing the bid at the last minute before the end of an auction. This increases the chances to land a bargain, as it reduces the time other interested parties have to outbid the offer. This is followed by some electronic communication completing the process. Apart from the goods acquired on eBay everything else is fully automatic and digital. No paper receipt, no tangible traces.
According to a recent report by Ipsos Insight digital cameras held steady for the third year in a row with 22% of US consumers planning to buy one in the next three months. 22% of US consumersplan to buy an MP3 player in the next 3 months, up from 13% from 2004. The music industry is suffering from another gift season enforcing the trend towards the mp3 format. Acon Digital Media, developer of some affordable and easy to use music software tools has released a new application helping consumers to convert any piece of music into a real music ring tone in less than three minutes, available from "My Ringading". The application called “My Ringading” makes creating truly unique ring tones and transferring them to a cell phone a child’s play - infrared, cable or Bluetooth as well as cost effective WAP uploads are all available at a mouse click. Storing music on hard discs and mobile phones is converting essential cultural expression into a throw away item. Though at only EU€16.90 / US$19.90 for the software this at least reduces the amount of money ring tone consumers tend to through away on this. Even the greatest trend in puzzles and saviour of newspaper sales, Sudoku becomes available by thousands of games generated by Sudoku software on CD-ROM like “embalado’s Su Doku elements”.
Klaas Brumann has recently written a dissertation paper on the growing trend of online networking, which has been supported by new developments in social software (see Linkedin and Xing). Online networking has been expanding during the year 2005 into research and higher education with the knowledge network academici. This online network provides instant access to any information published and asynchronous communication in specialist subject groups across fields of research and academic disciplines across the globe, 24/7. Once the servers are switched off our society will return to be as advanced as the last book printed. In our present time however, interactive networking for business and academia will become essential.
The only product reviewed recently that bugs the trend and carries memories into the future is the printed photo album, like FotoInsight's photobook. The great thing about processing or printing photos is that all those digital treasures languishing on hard drives could finally see the light of day. Getting nicely laid out, perfectly printed photo album preserves photographic memories and converts digital images into gifts and pieces of reference. FotoInsight reports that in the first month it already made 12% of its revenues from photobooks alone with traditional photographic processing down sharply over the previous year.
A culture failing to preserve memories will vanish without trace. Computer users should not assume that their children will be able to read or access in any form the information currently being accumulated on memory sticks, CD-ROMs or DVDs.
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Contact:
International IT Marketing Limited
London, United Kingdom
International IT Marketing Limited
London, United Kingdom
E-mail: cm (at) IITM.info
Tel. +44 8700 114911
Fax +44 8715 601675
USA +1 202-470-3242
Tel. +44 8700 114911
Fax +44 8715 601675
USA +1 202-470-3242
Labels: academici, Acon Digital Media, BuyerTools, eBay, future, memory, Microsoft Outlook, MyRingading, photo album, printed, Reminder, Smart Pic, software, somebytes
